Are you getting enough visibility for your business on Facebook?

The once-dominant giant in the social media marketing landscape has lost its grip. With over 2.8 billion monthly active users, Facebook has become saturated with content, making it harder for businesses to stand out and capture their target audience's attention. The platform's algorithm now prioritizes content from family, friends, and groups over that of companies, resulting in a significant decrease in businesses' organic reach. Moreover, younger generations are moving away from Facebook and towards platforms like Instagram, Snapchat, and TikTok, diminishing Facebook's marketing power among these critical segments. And let's not forget the controversies surrounding user data privacy and trust, which have eroded Facebook's reputation. As a result, Facebook's influence has waned in recent years. This is something to remember when you want to devote time effectively to marketing strategies to expand your brand or business.